Privacy Policy

1. Introduction and Scope

eg777 is an international online gaming and entertainment platform that primarily serves players based in Bangladesh. We provide services including sports betting, live casino games, slot games, table games, and related promotional activities. This Privacy Policy governs the collection and handling of all personal data generated during your use of these services.

This Privacy Policy is incorporated into and forms part of our Terms and Conditions. All players must be aged 21 or above to register and use eg777. By creating an account, you affirm that you meet this age requirement and consent to the data practices described herein.

2. Information We Collect

We collect information that is necessary for account creation, identity verification, payment processing, fraud prevention, and service improvement. The categories of data we collect include:

• Identity data: full name, date of birth, gender, and copies of government-issued identification documents submitted during KYC verification.
• Contact data: email address, mobile phone number (including bKash/Nagad-linked numbers), and residential address in Bangladesh.
• Financial data: deposit and withdrawal transaction records, payment method details (bKash wallet numbers, Nagad account references, Rocket, Upay, bank account identifiers), and transaction history in BDT.
• Technical data: IP address, browser type and version, device type, operating system, referring URLs, and session duration logs.
• Usage data: games played, bets placed, winnings, promotional codes used, and in-platform behaviour patterns used to personalise your experience.

3. How We Use Your Information

eg777 uses collected personal data exclusively for legitimate business purposes that are directly tied to providing a safe and high-quality gaming experience. Specifically, your data is used to:

• Create and manage your player account, verify your identity in accordance with responsible gaming and fraud prevention standards, and maintain accurate account records.
• Process deposits and withdrawals in BDT through verified channels including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, and Sonali Bank.
• Send you service communications such as account activity alerts, deposit confirmations, withdrawal updates, and promotional messages that you have opted in to receive.
• Conduct anti-money laundering (AML) checks, responsible gaming monitoring, and fraud detection using automated and manual review processes.
• Improve platform functionality, customise game recommendations, and deliver targeted bonus offers that are relevant to your play history on eg777.

4. Legal Basis for Processing

eg777 processes your personal data under the following legal grounds, depending on the nature of the processing activity:

Our processing activities fall into three primary legal categories:

• Contractual necessity: processing required to fulfil our obligations under the player account agreement, including payment processing and game delivery.
• Legitimate interests: processing for fraud prevention, security monitoring, platform improvement, and business analytics, where these interests do not override your fundamental rights.
• Consent: processing for direct marketing communications and optional personalisation features that you specifically opt in to, and which you may withdraw at any time.

5. Cookies and Tracking Technologies

eg777 uses cookies and similar tracking technologies to ensure the site functions correctly, to remember your preferences, and to understand how users navigate the platform. Cookies are small text files stored on your device. We use the following types:

• Essential cookies: required for core platform functionality such as login session management, game loading, and secure transaction handling.
• Analytics cookies: used to measure aggregate site performance, understand popular game categories (such as cricket betting, slots, and live casino), and improve content relevance.
• Preference cookies: remember your chosen language, display settings, and in-game customisation options between sessions.
• You may disable non-essential cookies through your browser settings or via our on-site cookie preferences. Note that disabling essential cookies may impair your ability to access certain account functions.

6. Sharing of Personal Data

eg777 does not sell your personal data. We may, however, share data with trusted third-party service providers who assist us in delivering platform services, subject to strict confidentiality agreements. These include payment gateway operators handling bKash, Nagad, Rocket, Upay, and Visa/Mastercard transactions; identity verification and KYC partners; game software providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi; and fraud prevention and cybersecurity service providers.

In addition, eg777 may disclose personal data where required by applicable law, regulation, court order, or governmental authority. We will notify you of any such disclosure to the extent permitted by law.

7. Data Retention

We retain your personal data only for as long as is necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Our standard retention schedules are as follows:

• Active account data: retained for the duration of your account and for a minimum of five years after account closure to meet anti-money laundering obligations.
• Transaction records: retained for a minimum of seven years in accordance with standard financial record-keeping requirements applicable to gaming operators.
• Marketing preferences and consent records: retained for three years from the date of last consent or opt-out event, or until you request deletion.
• Technical and usage logs: retained for up to twelve months for security monitoring and platform performance analysis purposes.
• KYC verification documents: retained for six years after account closure in line with regulatory best practices for identity-verified accounts.

8. International Data Transfers

As an internationally operated platform, eg777 may transfer your personal data to servers or third-party processors located outside Bangladesh. In all such cases, we implement appropriate safeguards — including standard contractual clauses and technical security measures — to ensure your data receives a level of protection equivalent to the standards described in this policy.

We do not transfer data to jurisdictions that do not provide adequate data protection standards without first establishing appropriate legal mechanisms to safeguard that transfer.

9. Your Rights

Depending on your jurisdiction and applicable data protection law, you may have the following rights with respect to your personal data held by eg777. To exercise any of these rights, contact our support team with a clear description of your request:

• Right of access: request a copy of the personal data we hold about you, including information about how it is used and with whom it has been shared.
• Right to rectification: request correction of any inaccurate or incomplete personal data held in your account profile.
• Right to erasure: request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations.
• Right to withdraw consent: where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.

10. Security Measures

eg777 employs a comprehensive set of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, alteration, disclosure, or destruction. Our security infrastructure includes SSL/TLS encryption for all data in transit, AES-256 encryption for data stored at rest, two-factor authentication options for player accounts, regular independent security audits and penetration testing, and strict internal access controls limiting data access to authorised personnel only.

While we take all reasonable steps to protect your data, no internet-based platform can guarantee absolute security. In the event of a data breach that affects your rights and freedoms, we will notify you and relevant authorities within the timeframes required by applicable law.

11. Children and Minors

eg777 strictly prohibits access to its platform by individuals under the age of 21. We do not knowingly collect, store, or process any personal data from persons under 21 years of age. If you are a parent or guardian and believe that a minor has registered on eg777 without your consent, please contact our support team immediately. We will take prompt action to close the account and delete all associated personal data.

We use age verification tools as part of our KYC process to prevent underage registration. Any account found to belong to a person under 21 will be suspended immediately and any funds held in that account will be handled in accordance with our Terms and Conditions.

12. Changes to This Privacy Policy

eg777 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, legal requirements, or platform functionality. When material changes are made, we will update the 'Last Updated' date at the top of this page and, where appropriate, notify registered players via email or an in-platform notification.

Continued use of the eg777 platform after the posting of changes constitutes your acceptance of the revised Privacy Policy. We encourage you to review this page periodically to stay informed about how we protect your personal data.